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Tracking-Number-Options  

Why the Numbers You Choose Matter

October 9, 2015 12:13 pm Posted by - Leave your thoughts

It doesn’t matter how far we are into this digital revolution, the humble telephone number is still an essential part of any business. But surely a telephone number is a just a telephone number, nothing more, nothing less – right? WRONG. Believe it or not, the telephone number associated with your business can be a powerful tool in the acquisition of…

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How-does-call-tracking-work  

How Does Call Tracking Work?

September 7, 2015 11:30 am Posted by - Leave your thoughts

Call tracking is the process of measuring the success of marketing efforts on lead generation and sales performance. If a business is outside basic ecommerce and online form conversions, it can be difficult to track which marketing methods are generating the best ROI. It’s easy to track visitors to your website, with digital analytics we can identify organic visits, page…

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Ofcom-UK-Calling  

Ofcom UK Changes

May 15, 2015 2:36 pm Posted by - Leave your thoughts

From 1st July 2015 Ofcom, the UK’s communications regulator, is introducing a new initiative called “UK Calling”. This has been designed to help make call charges clearer to consumer and it brings changes in the way callers are charged for calling; Share Cost, Revenue Share and Premium Rate Number Types in the UK. With this new initiative there are no changes applicable to…

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